They say, "Do not judge a book by its cover." While this proverb is ideal, it is not entirely possible. After all, we are humans. Our attention span can only sustain so much. The reality is, often, we judge things including people by their external qualities. While people try to appear as one thing, we may see and perceive them differently. After all, beauty is subjective. Consequently, we tend to assess each other based on our perceptions. Hence, investing in how we look and making a good and lasting impression is crucial, especially in the professional world.
Aside from our limited attention span, the world is getting more fast-paced. Plus, the competition is tighter than ever before. We only have limited opportunities to showcase our talents and a short time to make an impression. Hence, one should seize every moment and do their best for every corporate interview or meeting to network with potential and dream clients or brands alike.
2020 has all but forced the world into one that is virtual, business interviews and conferences have transitioned to online. Screening applicants, making judgements and narrowing down to a short list is now very much an on-screen process. It's probably fair to say, regardless of your industry and profession, having a professional and presentable online presence is a must which includes professional imagery and video (where applicable).
A professional headshot is the new handshake. Displayed on your LinkedIn account, social media profiles, and other professional websites, this image is the first thing people will see. Presenting your brand, which is why your profile photo should communicate credibility, a sense of trust, and confidence to your audience. If you are looking for a professional headshot photographer from Sydney who can deliver such results, consider Marzo Photography. With an extraordinary talent for visual representation and extensive experience working with professionals, Peter Meagher and his team have mastered the art of capturing headshots, giving them a natural feel. Take it from us or you can check out his portfolio!
Now, the puzzle is, how "firm" should a professional headshot be? The key is to have a professional hair and makeup service for your shoot. It can make or break your image. Here's why you should hire professional hairstylists and makeup artists:
They can Make You Look Your Best
Makeup artists are experts in their craft. With just one look, they can identify what kind of additional touch will suit your skin. Not only are they well-versed in different professional makeup tools, products, and applications, but they also know how lighting works. They can easily recognize which parts of the face to emphasize and to conceal-and most importantly how. Understanding that you seek a corporate style, they make sure that your face will grab the attention it deserves while still going for a natural look. Hence, expect that they will strike a balance between hiding dark circles and blemishes as well as smoothing your skin colour by applying the right amount of light touches-nothing more, nothing less. Plus, they know how to make your face shine while minimizing the natural oil on your face.
They can Get You the Right Hairstyle
Are you tired of your stubborn hair? You might have tried different products and solutions but still, fail to no avail. Fret not! In addition to straightening excessive curls and fixing bangs, professional hairstylists can always bring flyaway hair under control. They will take advantage of your locks to complement your face, depending on its shape. They can curl or straighten your hair or tie it in a knot, always focusing on that 'right look'.
They Simplify & minimise the 'Photoshop' Efforts
Aside from making sure you look dazzling by giving additional outfit styling, professional hairstylists and makeup artists reduce the amount of retouching effort your photo editor will do. As ironic as it sounds, in this sense, your photographs would look as natural as possible. Hence, your pictures will have a quick turn around. This is an advantage if you want to get your shots as soon as you can!
You will Feel Your Best
Aside from knowing that you look your best, you will feel relaxed from the pampering that you experience from a professional hair and makeup session. As a consequence, this can boost your mood and confidence-making you ready to face the camera in no time. Many clients attest that the special treatment gives off a VIP feel and adds up to their overall headshot photoshoot experience!
Finding a professional hairstylist and makeup artist is one, but having the best with a talent for capturing your professional photographs is another.
If you are looking for one, we got you! Simona Janek is your go to hair and makeup artist for professional headshots.
As a professional, with a passion for hairstyling and makeup, Simona will guide you through it all.
|Posted in: Corporate Photograpy|
Seven tips for taking good event photographs.
1. Read the crowd
No. 1 Tip, is read the crowd, step back and look at what the crowd is doing, is there a group of people that are happy or involved in the moment which would capture a nice shot of the event.
This could include happy, sad or solemn.
2. Look for animated people
No. 2 Tip, look for animated people, what I mean by this is there someone that has a big loud laugh, or the centre of attention to a small group of people.
Trying to take a candid photograph of these people or the people watching or interacting with this person can make a great shot.
To take candid shots, keep the camera pointed down and when you see something that looks natural and interesting raise your camera, and take the shot. Don't ask for their permission, that would turn it into a posed shot.
3. Take candid photographs rather than posed
No. 3 Tip, there is nothing wrong with posed shots, I have taken many great posed shots, but always ask them first and give them time to organise themselves, this especially if there are children involved.
4. Be patient
No. 4 Tip be patient when taking photos whether they are posed or candid, sometimes it won't work and when you least expect it you will capture something special.
The key is be ready to take that shot when it presents itself.
5. Interact with the crowd
No. 5 Tip don't be afraid to interact with the crowd or group at times, assuming they are not hostile, if they want to ask you a question about photography and what sort of equipment you use, tell them, its a great ice breaker and will make them feel more comfortable with you.
6. Take plenty of photographs including duplicates
No. 6 Tip take plenty of photographs as well as duplicates or in other words more than one shot of the same image.
7. Use the highest resolution
No. 7 Always photograph in the highest resolution your camera can take and if possible photograph in the format of RAW.
This will give you the best editing options available. It will take up more memory on your camera and hard drive, but memory is cheap these days, don't scrimp on quality.
For further tips check our Event Photography Complete guide,https://www.pixpa.com/blog/event-photography-tips
|Posted in: Event Photography|
Use Natural or Professional Lighting
As any photographer will tell you, proper lightingis essential to any good image. When it comes to taking portrait photos, you'll want to either have natural light from windows on multiple ends of the room, or a professional lighting setup.
Use a Long Lens
It may seem strange that you would use a long lens to take a photograph, but there are a number of reasons why you should, firstly it flattens the image and you minimize the distortion that you would get with a wider angle, it easily allows you to blur the background which helps the subject stand out and you can do this without getting in the subjects face.
Keep the Backdrop Simple
You want to keep the backdrop simple so that it does not distract from the person. A good photograph will naturally cause the viewers eye to the person not the background.
Dress How You Would When Meeting a New Client
You should also take care to present yourself in a positive light in terms of the way you dress. Again, this can vary depending on the brand. But a good rule of thumb should be to consider how you'd want to present yourself to a new client and then dress accordingly.
Have Good Posture
No matter what style of photo you end up going for, good posture is essential since it exudes confidence and professionalism. Simply sit with your back straight and your shoulders back while remaining relatively relaxed.
However, you don't need to look completely stiff and boring in your headshot. Especially if you want your brand to seem fun and unique, it may be beneficial for you to keep the atmosphere at your photo shoot loose. Then you can take some images where you have a very natural smile and show some of your authentic personality.
Bring a Friend
One way to ensure that you're able to relax and show off your real personality could be to bring a friend or co-worker who you're close with so that they can make jokes, keep you loose and even let you know if you need to sit up straighter or change up your smile.
Get Shots in Your Natural Environment
Another strategy could be to have your photographer meet you at your office or another location where you're especially comfortable. Getting some images where you actually work could help them appear especially unique and authentic to your brand.
Look after yourself
In order to have a fresh and happy face in your photos, you need to take care of yourself. Get a full nights sleep the night before to avoid dark under-eye circles and other features that can lead to you looking tired and uninspired in your photos.
Get Multiple Shots
No matter what style of photo you're going for, you'll want to have plenty of options to choose from at the end. Even if you're sure of the style, angle and backdrop for the photo, you should at least have a horizontal and vertical version so that it can fit with different mediums and publications. So make sure you set aside enough time to get enough good shots.
Hire a Professional
Another absolute must for a great headshot, a professional photographer can help you turn your headshot vision into a reality. It might be tempting to save a few bucks by simply having a friend snap a photo on your phone, but the quality of a professional image will show and help your brand make a positive impression.
Research Their Style
When you're looking for a photographer to shoot your headshots, don't just go with the first one you come across. Instead, take a look at the portfolios of a few different options and contact the ones who have a style you'd like to emulate in your own images.
Get to Know Them
It's also a good idea to get comfortable with your photographer so you can look happy and relaxed in your photos. So have a friendly conversation with them, ask them questions and be yourself when you go to meet with them.
Get New Headshots Regularly
Finally, once you get your business headshots taken, you might find that they no longer represent your brand in the way you envisioned after a couple of years. So it's a good idea to have new business headshots taken regularly to reflect how you actually look and how you want your brand represented throughout the life of your business.
|Posted in: Corporate Photograpy|
So you have a formal party coming up and you want to capture the best photographs possible.
Firstly, if possible get a friend that likes photographing.
If you ask someone that is only going to do it to please you, then you are not going to get the best photographs.
Give that person an itinerary of what will occur, so they know what to expect.
Tell them of any particular images that you would like captured.
I work well under instruction, that is knowing what is wanted by the client, and having an itinerary of what is going to occur allows me to be organised and capture the most amount of photographs.
Secondly, get there early take some photographs of the room set up before anyone has arrived, if there are tables set up for people to eat at, take some nice photos of that.
Thirdly, photographs are meant to tell a story, arrive early before the guests start arriving and capture candid photographs as the guests arrive and start to mingle.
Fourthly, be patient, keep your camera pointed down and only raise it when you a ready to take a photograph. This is your best opportunity to get a candid photograph, if they see a camera they will naturally pose for the image.
Be patient it will take time before people start relaxing this is when some of the best photographing opportunities occur.
When people have had a bit to drink and start getting a bit loud and animated, you can get some great photographs.
Try and get people dancing on the dance floor, shots when people are all doing the same type of dance like the nut bush or some other uniformed dance always make good shots.
The uniformity or pattern always give the eye of the viewer somewhere to follow.
|Posted in: Event Photography|